Paid Ads Specialist

Country

The Philippines

Location type

Remote

Our client is a leading independent marketing agency known for delivering innovative digital solutions to a diverse range of clients. With a focus on creativity, performance, and measurable results, they provide end-to-end marketing services, including strategy, media planning, and campaign execution. The agency prides itself on fostering a collaborative and dynamic work environment where talent and ideas thrive. 

The Role

We are looking for a results-driven Paid Ads Specialist to plan, execute, and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate will have a strong understanding of paid media channels, performance analytics, and conversion-focused strategies, and will play a key role in driving traffic, leads, and revenue. 

Responsibilities

  • Plan, execute, and manage paid advertising campaigns across platforms such as Google Ads, Meta, and other paid media channels

  • Set up, monitor, and optimize campaigns to improve performance and ROI

  • Manage budgets, bids, and targeting strategies

  • Conduct A/B testing on ad creatives, copy, and landing pages

  • Track and analyze campaign performance using analytics and reporting tools

  • Prepare regular performance reports with insights and recommendations

  • Collaborate with creative and marketing teams to align ads with campaign goals

  • Research audience behavior, trends, and competitor activity

  • Ensure ads follow brand guidelines and platform best practices

  • Continuously test and scale successful campaigns

Your Experience

  • Proven experience managing paid advertising campaigns

  • Hands-on experience with platforms such as Google Ads, Meta Ads, or similar

  • Strong analytical skills with experience using reporting and analytics tools

  • Comfortable managing budgets and performance metrics

  • Excellent written and verbal communication skills

  • Detail-oriented with a test-and-learn mindset

  • Experience creating or reviewing ad creatives using tools like Canva or similar is a plus

Why Apply?

• Fully remote, performance-focused role
• Work across multiple paid media platforms and client campaigns
• Competitive compensation and long-term growth opportunities
• Clear ownership, measurable results, and ongoing learning


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